HBO Max will have a cheap plan with advertising for people "who are not rich"


If you'd rather put up with the hype than pay a high price for HBO Max content, their new plan is specially designed for you.

HBO Max is already preparing a cheaper plan for its users, but they will have to "endure" a popularly hated element: advertising. That's right, from the platform they are working on a rate with a reduced price that includes ads because, we don't know when they realized, "Most of the people on this planet are not rich".

As explained by Jason Kilar, CEO of WarnerMedia, during the Morgan Stanley Technology, Media and Telecommunications Conference, those responsible had the objective of developing an organic way to introduce your ads and, in this way, to be able to reduce the price of the service because not all the citizens of the world are rich.

Although these statements are most striking, we are going to focus only on this interesting HBO Max project that could arrive for the second semester of 2021.

HBO Max

HBO Max thinks of a free plan with advertising.

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The cheap, but ad-supported plan comes close to HBO Max

HBO Max, which features content from networks like HBO and other production companies like Warner Bros, It is priced in the United States of $ 14.99. At the moment, its arrival in Europe is planned for the second half of 2021, and it will do so to directly replace HBO.

Hopefully its landing on European territory is accompanied by this reduced price plan that Jason Kilar, CEO of WarnerMedia, the company that owns HBO Max, has advanced. As collected by the medium The Wrap, Kilar explained that the platform team has designed a way to introduce ads naturally that will satisfy the users who opt for this rate.

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From HBO Max they know that the competition in the world of streaming platforms is getting tougher, which is why it is important to offer something different to the public. His way of reinventing himself is to bet on this cheap plan with advertising that is not invasive or annoying. If you prefer put up with the ads to pay a high price For the content of the service, this project is designed specifically for you.

For now it is unknown what price The people in charge of HBO Max will establish for this interesting and innovative cheap plan with integrated ads. We do know that it is most likely that the official launch of this rate I arrived in the second quarter of 2021, so we have to be pending so as not to miss the new details.

Related topics: HBO, Technology