WhatsApp achieved a spectacular New Year's Eve record


The Facebook app recorded never-before-seen figures for sending messages and video calls.

If we ask you how you congratulated your loved ones and friends with whom unfortunately you could not be physically, with almost total probability you would say "with a WhatsApp message or with a video call" through the same app. And you would not have been the only ones.

The peculiar circumstances we live in today due to the coronavirus pandemic force us to connect more telematically than ever and the data have so strapped it.

As reported by Facebook, its popular messaging application experienced a New Year's Eve night 50% increase in traffic compared to the same period of the previous year. This results in sending 1.4 billion messages and video calls, a new record for WhatsApp history.

A record marked by the pandemic in which we live

whatsapp video call

WhatsApp was one of the most used methods to send messages this Christmas.

Messaging applications seem to have been the departure of many to congratulate all those people with whom meeting in person was not possible. Proof of this is also the boom experienced by Facebook Messenger, having its loudest day for group video calls on New Year's Eve. To be precise, the app doubled its average number of video calls on December 31.

Other communication tools of Facebook such as Instagram Live and Facebook Live made at the same moment over 55 million live streams. Definitely, Facebook and its entire conglomerate of apps were the options chosen by citizens around the world to communicate on these very important dates.

“Before COVID-19, New Year's Eve generated the biggest spikes in Facebook messages. March 2020, coinciding with the first days of the pandemic, records were produced that would dwarf anything seen on New Years days of previous years.Facebook Engineering came together to drive efficiency improvements to make infrastructure more resilient. We knew that the New Year 2020 would be very different from other years and we were prepared, ready to support any issue that arises, stated Caitlin Banford, Manager of Facebook Technical Programs.