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what it is and how to respond to the notice


Should you accept it? We explain what the notice that Gmail has shown you about the activation of smart functions in your account is and how to respond.

Enter Gmail in the last days there will be led directly to a mysterious question: Do you give permission to activate the smart functions of the email service?

Directly, without any introduction, Gmail takes you to accept its smart features and customization tools or to reject them, but how can you configure functions that you do not know?

If you are one of the many users who hesitate when choosing between allowing or rejecting these options, we recommend that you pay attention to this guide on the smart Gmail features, in which we will explain what they consist of and how should you respond to the notice received.

Also, we'll see what happens if you don't choose smart features and how you can deactivate them if you have accepted them not knowing what your real job is. We started!

Smart Gmail Features

If you've received a notice from Gmail about its smart features, here's what it means.

What are the smart features of Gmail?

Gmail Smart Features are service features that work to make it easier for you to use the email manager. Specific, Gmail Smart Features Tasks these are:

  • Categorization and automatic filtering of email in Main, Social and Promotions columns.
  • Smart compose (text suggestions) in email.
  • Summary cards on top of emails (travel, shipment tracking, and more).
  • Event information extraction to create calendar entries.

These functions, which are also present in Chat and Meet, automatically distribute the mail you receive, suggest text while you write and, in general, are aimed at accelerating the use of the platform for those who use it in a massive way. For this, Google needs access to your data, and that is why asks for your consent to continue doing so.

In addition to the smart features, the Gmail prompt also asks you about the use of your personal Gmail, Meet, and Chat data to customize other Google products, like your Assistant, Maps, Travel and Google Pay.

Google analyzes the way you use Gmail, Meet and Chat, and asks your permission to use that information to improve the functions it offers you in other of its services. Specific, the company wants to use that data for these functions:

  • Wizard reminders about overdue invoices.
  • Viewing restaurant reservations on Maps.
  • Grouping of itineraries in Travel.
  • Viewing tickets, tickets and loyalty cards in Google Pay.

This is the functions that Google asks you about in this notice, But why does he do it now and not before? Let's know why.

Why am I getting a notice now?

Message categorization and typing suggestions are functions that carry present in Gmail for years. So it is normal to wonder why the company has waited until now to ask your permission to use your data for this purpose.

The reason is found in the European Union regulations, which forces Google to stop offering these features by default that automatically use user data.

From December 2020, the American company must have your permission to use its smart functions in your Gmail account, hence it is just now when the notice has appeared next to the customization of other services.

What am I agreeing to by continuing with smart features?

As we have seen in the previous paragraphs, what you consent to by accepting the smart functions of Gmail, Chat and Meet is that Google analyze the content of your account and the use you make of these services for its email filtering, smart compose, summary card display, and automatic calendar entry creation features.

In the second part of the notice, Google asks you if it can use the same data to improve your experience in other services, such as the Assistant, Maps, Google Pay and Travel. So, will use the information from your account analysis to show you reminders of overdue bills with the Assistant and view restaurant reservations in Maps, among other functions.

In short, what you do by accepting smart functions is allowing Google to continue accessing your data and analyzing it to continue offering you those tools on its different platforms. If you like what these features offer you, accept the smart features to continue using them. If you value the privacy of your data more, you just have to reject it.

To what other Google services can these functions be extended?

The smart features Google is now asking you about don't just affect Gmail, They also do it to Meet and Chat, as we have mentioned on several occasions. The company collects all your data from there to improve the experience it offers you.

On the other hand, the permissions it asks for based on customization affect Maps, Travel, Google Pay and your Assistant.

What if I don't choose the smart features?

As Google warns you in the notice that appears when entering Gmail, reject smart functions disable or reduce the operation of tools The ones we've talked about: email filtering, smart writing, summary cards, etc.

By not being able to analyze your content and the way in which you use Gmail, Meet and Chat, the company warns you that it will not be able to continue offering these functions with the same performance as before.

Decline smart Gmail features

Click on "Disable smart features" to reject them.

How to disable smart features in Gmail even if you've accepted them

When you first entered Gmail recently, the first thing you came across was a message from Google regarding smart features and customization for other products. If you wanted to quickly use the email manager, you may you have accepted them without really knowing what it was.

Do not worry, because Google's new strategy - pressed by doubts about its security and privacy - is to give you control of its tools so that you are you who choose how the company uses your personal information.

This way, if you've accepted the smart features of Gmail, but have regretted it, you can easily disable them by following these steps:

  1. Open the Gmail app and display the left side menu clicking on the button with three horizontal lines in the upper left corner.
  2. In the menu, click on "Settings".
  3. Select account where you want to disable smart features.
  4. Swipe down and click on "Smart features and customization ".
  5. Click on "Disable functions" and all the smart and personalization features in your Gmail account will automatically be disabled.

Smart features come to Gmail, Meet, and Chat to give you the option of whether or not to allow Google to analyze your personal account data to continue to offer you features that you now enjoyed by default.

As we have commented before, if you are interested in these functions, accept the notice that Google shows you through Gmail. If not and you prefer give priority to your privacy, reject them without problem.